Heather Mack, Campaign Manager, Green Party of England and Wales

Rachel helped us with our European election campaign. We knew we should dedicate budget to paid social media, but we didn't know where to start. We had 4 million people to reach, and we needed to find out which audience to target, and with what messaging. Collaborating with Rachel enabled us to target our posts, and therefore our budget, on the most receptive audiences. Rachel was fantastic at keeping us included in process and ensuring we understood the results. It surprised me just how much you could learn so quickly!

The results were incredible, we had a reach of over 500k and almost doubled our vote in the area. We now know more about tailoring messages to different audiences, and we've massively increased the reach of our Facebook pages.